Black Box vs Make.
Team, not scenarios.
Make (formerly Integromat) is a beautiful visual graph of your automations. Black Box is the executive team that designs the graph, runs it, and tells you when something needed you. See how it works or browse the specialist roster.
| — | Make.com | Black Box |
|---|---|---|
| Core metaphor | Scenario: a visual graph of modules | Team: a CEO and 18 specialists |
| Who designs the work | You, module by module | The CEO agent |
| Error handling | Error routes you wire yourself | Re-plan + appear in Approvals Inbox |
| Copywriting | Not included | Head of Marketing writes in your voice |
| Landing pages | Not included | Engineering + Design ship a live URL |
| Memory | Per-scenario | Per-business Company Memory |
| Pricing | Starts free, Core $9/mo, Pro $16, Teams $29/user | Starter $200, Pro $500, Scale $1,500, Enterprise $3,000 |
| Best for | Operators who enjoy designing automations | Owners who want outcomes, not diagrams |
Make pricing verified against make.com/en/pricing at time of writing.
Pick Make if…
- You enjoy designing visual scenarios and routing logic.
- You need granular control over data transforms between modules.
- Your needs are concrete, scoped, and stable over time.
- Per-operation pricing under $50/mo fits the workload.
Pick Black Box if…
- You want outcomes, not scenarios you maintain.
- You need copy, design, and shipped pages alongside the plumbing.
- You'd rather a CEO agent decompose the goal than draw the graph.
- Flat monthly pricing matters more than per-operation billing.
Migration & coexistence
The two stacks complement well. Many teams keep Make for the technical pipes that already work — data sync, file transforms, webhook fan-out — and let Black Box handle the campaign-shaped work that involves writing, design, and judgment. If you fully migrate, export your scenario list and identify the ones that need a human-in-the-loop or copy generation; those move first. Read the replace-your-stack guide or look at real migrations for shape. The pure data-mover scenarios can stay in Make indefinitely.